Send Motivated Seller Leads to REsimpli
Every AI-qualified lead lands in the all-in-one investor CRM in real time, through a direct integration, through Zapier, or through Make.com. No code, no manual entry, no delays.
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REI Leads connects to REsimpli three ways: a direct integration that sends leads straight into your account, REI Leads to Zapier to REsimpli, or REI Leads to Make.com to REsimpli. REsimpli is the all-in-one CRM founded in 2016 by investor Sharad Mehta, and once the lead record is created, its drip campaigns, tasks, and AI follow-up take over automatically.
What Is REsimpli?
REsimpli was founded in 2016 by Sharad Mehta, an active investor with more than 750 deals who still flips dozens of houses a year in Indiana while running the company from Carlsbad, California. He built it out of his own frustration: running a real flipping business meant juggling a pile of disconnected tools, so he set out to put data, marketing, sales, and operations in one system.
That operator DNA is why investors trust it. REsimpli reports a 4.9-star rating across thousands of reviews on Trustpilot, G2, Google, and the App Store, a #1 ranking on G2 for real estate investor CRM software, and more than 2,400 investors running their businesses on it. Mehta also founded a wholesaler mastermind with over 1,400 members and hosts The REsimpli Podcast, so the product evolves in constant contact with working investors.
The platform covers the whole acquisition pipeline, and its AI engine answers inbound calls, qualifies sellers, and books appointments, which makes it a natural home for the exclusive, AI-qualified leads REI Leads delivers:
Data
List stacking, skip tracing, and driving for dollars to find motivated sellers in your market.
Marketing
Drip campaigns across SMS, email, and direct mail, plus seller websites and bulk messaging.
Sales
The CRM core: calls, texts, and email in one place, buyer management, e-signatures, and deal pipelines.
Operations
KPI dashboards, built-in accounting, leaderboards, and call coaching to run the business by the numbers.
Product details, ratings, and counts per REsimpli's site; verify current numbers and pricing at resimpli.com.
Three Ways to Connect REI Leads to REsimpli
All three run in real time. Pick the path that fits how your team works.
Direct Integration
The straight line: leads flow from REI Leads directly into your REsimpli account with no middle layer. Our team configures it with you during onboarding, and it is the cleanest setup when REsimpli is every lead's first stop.
Through Zapier
Catch the webhook in Zapier, create the REsimpli record, and stack extra actions on the same lead: a Google Sheets row, an SMS alert, an email, team distribution. See the Zapier integration guide.
Through Make.com
Make.com's visual scenarios add routers, filters, and even AI decisioning before the record lands in REsimpli: branch by geography or let a model score the lead first. See the Make.com integration guide.
Why REI Leads + REsimpli Works
REI Leads solves the front of the funnel: exclusive, AI-qualified motivated sellers from the counties you choose, delivered in seconds. REsimpli solves everything after: the record, the drip campaigns, the follow-up tasks, the KPIs, the accounting. Connect the two and the seller goes from first contact to a working pipeline entry without a human touching a keyboard.
Because every REI Leads lead is exclusive, the automations you fire in REsimpli are chasing a seller only you have. Speed plus exclusivity is the whole equation with motivated sellers, and this pairing maximizes both ends of it.
From Seller Contact to Working Pipeline in Seconds
The whole pipeline runs in real time, because speed to lead is the whole game with motivated sellers.
Seller reaches out
A motivated home seller in one of your counties contacts REI Leads.
AI qualifies the lead
Our AI confirms the situation, property, and intent before anything is sent.
The lead is delivered
Directly to REsimpli, or through your Zapier or Make.com workflow, in real time.
REsimpli takes over
The record is created and your drips, tasks, and automations start immediately.
Your team works the deal
Calls, offers, and follow-up run inside the system you already operate from.
What comes with each lead
Every delivery includes the seller's contact information, the property address, and the qualification details our AI gathers before the lead is matched to you, as structured fields mapped to your REsimpli record. Your lead is exclusive, so the pipeline it lands in is yours alone.
REsimpli Integration FAQs
Do I need a developer to connect REI Leads to REsimpli?
No. The direct integration is configured with our team during onboarding, and the Zapier and Make.com paths are no-code visual builders: catch the REI Leads webhook, map the fields, turn it on. Non-programmers run these workflows every day.
Should I use the direct integration, Zapier, or Make.com?
If REsimpli is your operating hub and every lead's first stop, the direct integration is the straight line. Choose Zapier or Make.com when you want the same lead to trigger extra actions alongside the REsimpli record, a Google Sheets row, an SMS alert, team distribution, or AI-based routing in Make.com's case.
What happens in REsimpli when a lead arrives?
The lead is created as a record with the seller's contact information, property address, and qualification details mapped to REsimpli's fields, exactly as if your team had entered it. From there, REsimpli takes over: drip campaigns, follow-up tasks, KPI dashboards, and its AI engine work the lead the way you have configured them.
What is REsimpli, and who is behind it?
REsimpli is an all-in-one CRM for real estate investors covering data, marketing, sales, and operations. It was founded in 2016 by Sharad Mehta, an active investor with over 750 deals who built the platform to replace the pile of disconnected tools he was running his own flipping business on. It reports a 4.9-star rating across thousands of reviews and more than 2,400 investors on the platform.
How fast do leads arrive in REsimpli?
In real time. Delivery fires the moment a motivated seller is qualified and matched to you, and the REsimpli record exists seconds later, so your follow-up automations start while the seller's intent is at its peak.
What if I get stuck setting it up?
Our team wires up your REsimpli integration with you during onboarding, whichever path you choose, and stays on the line until your test lead lands. Most setups take well under ten minutes.
Ready to Fill Your REsimpli Pipeline?
Schedule a strategy call, pick your counties, and we'll wire up your REsimpli integration during onboarding.
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